The project’s scale and scope have been enabled by a 2011 rezoning of the Fur District which opened the door for mixed-use residential buildings up to 210 feet tall. Since enacted, ground-up projects such as Chelsea29
, a Passive House at 211 West 29th Street
, and a through-block pair of buildings at 241 West 28th Street
are breathing new life into the underutilized area.
The rezoned blocks, between West 28th and 30th Streets, are primely situated south of Penn Station/Madison Square Garden, two avenues west of the High Line, and close to Whole Foods and FIT. An alphabet soup of subway/commuter lines can be had within walking distance.